Cattle Groups Look to Diversify Markets, Boost Support Programs

Cattle Groups Look to Diversify Markets, Boost Support Programs
Calves on the Bird family's cattle farm near Cremona, Alta., on May 28, 2020. The Canadian Press/Jeff McIntosh
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Beef industry groups say with 25 percent U.S. tariffs on Canadian goods taking effect, they’re looking to diversify their export markets, process more domestically and push for improvements to government support programs.

The cattle sector is tightly interwoven between Canada and the United States, with animals often raised here before being sent across the border for slaughter. The levy is the latest challenge for an industry already dealing with drought, an aging workforce and other long-term headwinds.