Buy From the Bush Delivers $5M Sales Boost, Connected Small Businesses Across Australia

Grace Brennan with the NSW Premier, Gladys Berejiklian after delivering the 2020 Australia Day Address on January 21, 2020 in Sydney, Australia. Grace Brennan founded the #buyfromthebush social media campaign. Jenny Evans/Getty Images

A campaign to get Australians to buy from businesses in communities hit by drought has boosted sales by $5 million.

The Buy from the Bush campaign connected Australians with select small businesses across the country that had felt the brunt of natural disasters.