Advocates Warn ‘Big Alcohol’ Is Exploiting Children’s Data for Profit

Rise of online alcohol delivery services poses a new, significant risk to minors.
Advocates Warn ‘Big Alcohol’ Is Exploiting Children’s Data for Profit
The University of Victoria’s Canadian Institute for Substance Use Research has launched KnowAlcohol.ca, a tool and calculator designed to generate personalized estimates of the potential health risks related to an individual’s alcohol use.Motortion Films/Shutterstock
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To mitigate the risks associated with alcohol use among minors, experts have proposed regulatory changes, such as banning alcohol advertising targeted at children and restricting the use of children’s data for marketing purposes. Experts told a Senate Committee on the impact of alcohol and drugs on the health of Australians.

Representatives highlighted that children are increasingly exposed to alcohol advertising on social media platforms, with no regulatory measures in place to prevent this.

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