YouTube Cracking Down on Dangerous Laundry Pods Eating ‘Challenge’ Videos

YouTube Cracking Down on Dangerous Laundry Pods Eating ‘Challenge’ Videos
Tide laundry detergent is seen on a store shelf in Miami, Florida on March 13, 2012. Joe Raedle/Getty Images
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YouTube is taking action against a bizarre and potentially fatal social media craze, where teens are seen eating laundry detergent pods, in an attempt to stop it from spreading further.

The social media video platform, which is owned by Google, said it will take down clips of the “Tide pod challenge” where a person is filmed biting or consuming the detergent pods before spitting it out. An alarming number of videos have been uploaded to YouTube this month, prompting widespread health and safety warnings, reported MailOnline.