Virginia General Assembly Bellwether Elections Drawing National Interest—And Big Buck Donors

Tabbed ’the first election of 2024,' campaign costs could top last cycle by 50 percent, setting pace for projected record-setting election spending next year.

Virginia General Assembly House of Delegates chamber in session in Richmond, Va., on Feb. 23, 2023. Courtesy of Vision Times

The United States’ 2024 elections will be “the most expensive political cycle of all time,” predicts ad-tracking firm AdImpact Politics, with campaigns projected to spend $10.2 billion across all advertising platforms, a 13-percent increase over the 2020 election cycle.

But spending in Virginia’s 2023 General Assembly elections is indicating that AdImpact’s record-breaking national projection could be relatively modest.