US Retail Sales Increase in July as Consumer Demand Holds Steady

‘Consumer spending continues to be more resilient than many expected,’ a Bankrate analyst says.

An American Eagle Outfitters store in CambridgeSide shopping mall in Cambridge, Mass., on Aug. 12, 2025. Learner Liu/The Epoch Times

U.S. consumers continued opening their wallets this summer as spending at the retail level increased for the second consecutive month, new data show.

Retail sales rose by 0.5 percent in July following an upwardly adjusted 0.9 percent increase in June, according to advance estimates from the Department of Commerce’s Census Bureau released on Aug. 15.