President Donald Trump is praising American Eagle’s latest advertising campaign featuring actress Sydney Sweeney while blasting what he calls “woke” marketing missteps by other brands, such as Bud Light and Jaguar, that he says have alienated customers and hurt sales.
Speaking to reporters in Pennsylvania over the weekend, and later in a post on his Truth Social account on Aug. 4, Trump lauded the Sweeney campaign after being asked about reports that the actress had registered as a Republican.
