Protesters Demand Kellogg Remove Artificial Colors From Froot Loops and Other Cereals

Boxes of Kellogg's Fruit Loops cereal are displayed in a Target store in Pittsburgh, Nov. 16, 2022. Gene J. Puskar/AP Photo, File

Dozens of people rallied outside the Michigan headquarters of WK Kellogg Co. Tuesday, demanding that the company remove artificial dyes from its breakfast cereals in the U.S.

Kellogg, the maker of Froot Loops and Apple Jacks, announced nearly a decade ago that it would remove artificial colors and ingredients from its products by 2018.