Democrats Say Party Needs to Improve Its Messaging

Voters and officials lamented the party’s negative and unclear messaging, as well as its reliance on legacy media, as the reason for its 2024 loss.
Democrats Say Party Needs to Improve Its Messaging
A People's Town Hall, organized by various Democratic Party organizations, held in New Bern, N.C., on May 19, 2025. Arjun Singh/The Epoch Times
Arjun Singh
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Across the United States, Democrats are hosting town halls, where voters can ask questions or make statements to party leaders. Most attendees come prepared to ask about “what went wrong” and how the party can communicate better with its voters—questions for which they say there is not yet a clear answer.

In the 2024 presidential election, the Democratic Party saw its vote share across demographics collapse. Many men—especially black and Hispanic men—deserted the Democrats, with those two groups swinging 35 percentage points in the Republicans’ direction.