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Baby Furniture Company Faces Boycott Calls for Promoting ‘Genderless Babies’

Allowing boys to play with trucks could make them think they should do ‘tough jobs like engineering,’ the company claimed.
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Baby Furniture Company Faces Boycott Calls for Promoting ‘Genderless Babies’
A gender neutral sign is posted outside a bathroom at Oval Park Grill in Durham, N.C., on May 11, 2016. Sara D. Davis/Getty Images
Naveen Athrappully
By Naveen Athrappully
3/21/2024Updated: 3/21/2024
0:00

Children’s furniture retailer Stokke Baby has come under heavy criticism after promoting a video of raising kids without gender, terming the boy-girl binary a “harmful” stereotype.

“My child likes nail polish and plays with dolls and sees colors without gender. He’s creative and confident because we allow him to express himself without being confined by gender stereotypes,” said an Instagram video uploaded by Norway-based Stokke Baby. It claimed that kids learn about male-female behavior from people close to them, which can have a “profound impact” on how they develop.

Naveen Athrappully
Naveen Athrappully
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Naveen Athrappully is a news reporter covering business and world events at The Epoch Times.
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