Twitter Pauses Blue Check Subscriptions After Wave of Big Brand Impersonations

Illustration of a cellphone displaying a photo of Elon Musk placed on a computer monitor filled with Twitter logos in Washington, D.C., on Aug. 5, 2022. Samuel Corum/AFP via Getty Images

Twitter paused its recently announced $8 blue check subscription service on Friday and it remained inactive on Saturday after a wave of blue check accounts appeared, impersonating big brands and making embarrassing posts.

Several users reported on Friday that the new subscription option for the blue verification check mark had disappeared, while Reuters reported that a source at Twitter said the offering has been halted.