Samsung Unveils New Phones as Premium Market Share Shrinks

Samsung Unveils New Phones as Premium Market Share Shrinks
A signboard of Samsung Electronics is seen displayed outside the company's Seocho building in Seoul, South Korea, on Jan. 27, 2022. Anthony Wallace/AFP via Getty Images
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As Samsung’s premium market share shrinks it is looking to appeal to consumers who are increasingly sharing videos of their antics on social media applications.

Although the differences on last year’s models are not dramatic, Samsung is emphasizing new features that are supposed to produce more vibrant and more stable videos.