Greg Norman: LIV ‘Full Steam Ahead’ After PGA Lands $3B Investment

Greg Norman: LIV ‘Full Steam Ahead’ After PGA Lands $3B Investment
LIV Golf CEO and commissioner Greg Norman looks on during the first round of the LIV Golf Miami golf tournament at Trump National Doral in Doral, Fla., on Oct. 20, 2023. Sam Navarro/USA TODAY Sports via Field Level Media
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Even though the PGA Tour landed a $3 billion private investment on Wednesday, LIV Golf chief executive officer Greg Norman doesn’t expect his organization to change course anytime soon.

Norman sent out a memo to his staff in the wake of the PGA Tour’s deal with Strategic Sports Group—a group made up of American sports owners—insisting that such funding won’t affect LIV.