LONDON—The Premier League sold its domestic TV rights for 6.7 billion pounds ($8.4 billion) for the next four-year cycle, for what the competition said on Monday was the largest sports media rights deal ever concluded in Britain.
The new contract covering the period from 2025–26 to 2028–29 underlined the league’s status as the richest in soccer, with the annual figure of 1.675 billion pounds ($2.12 billion) around double the value of domestic rights in each of Germany, Spain and Italy.