Sid Bernstein Dead: Music Promoter Brought Beatles to America

Sid Bernstein Dead: Music Promoter Brought Beatles to America
Zachary Stieber
8/21/2013
Updated:
7/18/2015

Music promoter Sid Bernstein, who brought the Beatles to America, died at age 95 on Wednesday.

Bernstein got the band their first gig in New York at Carnegie Hall and also booked them at Shea Stadium, reported the Liverpool Echo

Sam Leach, who promoted the Beatles in the U.K., told the Echo that Bernstein “was like my equivalent in America.”

“He brought the Beatles to America and he was very proud of the part he played in their amazing story,“ he said. “Sid has left a great legacy. We were good friends and he was a really great guy.”

Bernstein also arranged concerts for the likes of Frank Sinatra, Lenny Kravitz, and Jimi Hendrix.