Pantone, a global color authority, has declared Radiant Orchid to be the color of the year for 2014. Get ready to immerse yourself in this creative and magical tone of purple.
“An invitation to innovation, Radiant Orchid encourages expanded creativity and originality, which is increasingly valued in today’s society,” said Leatrice Eiseman, executive director of the Pantone Color Institute, on the Pantone website.
Radiant Orchid 18-3224 is described by Pantone as “an enchanting harmony of fuchsia, purple, and pink undertones.” While the 2013 color of the year, Emerald, served as a symbol of growth, renewal and, prosperity, Radiant Orchid “reaches across the color wheel” with “confidence and a magical warmth,” says Pantone.
Color Psychology
In color psychology, purple, which is base for Radiant Orchid, relates to imagination and spirituality. As an introspective colour, it can encourage us to be in touch with deeper thoughts.
If you immediately fell in love with the new colour of the year, it could mean you aim to create order and balance in your life and you also feel a need to help others.
How Was it Chosen?
Since 2000, the Pantone Color Institute has been designating a color of the year to express the global Zeitgeist in color. The chosen colour of the year is not necessarily the hottest in fashion at the moment, but a color crossing all areas of design that expresses a mood, an attitude, on the part of the consumers.
Pantone’s team combs the world looking for future design and color influences. It keeps an eye on the entertainment industry and films in production, traveling art collections, hot new artists, popular travel destinations, socio-economic conditions, and even sporting events.
Influences may also stem from technology and the availability of new textures.
Pantone Colours of Past Years
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