Computer games used to be the bane of parents’ lives, their children spending days and nights cloistered in an eerily glowing war zone with only young thumbs moving to save themselves. Not anymore: Interactive gaming is the new family activity, and is now so popular that the President’s Council on Fitness, Sports & Nutrition (PCFSN) has just teamed up with America’s Entertainment Software Association (ESA) to promote interactive games as a way to gain a presidential fitness award.
“This is a whole other level,” said NFL quarterback Drew Brees at the launch of the initiative in the Smithsonian American Art Museum in Washington, D.C., on Tuesday, May 1.