Commentary
Periodically, the public faces a new microbial threat. The pattern is consistent: a tragic death or cluster of illnesses emerges, prompting newsrooms to employ dramatic language such as “deadly virus,” “mysterious outbreak,” and “health officials concerned.” Social media further amplifies public fear. Public health agencies issue cautious statements, which journalists often reframe in alarmist terms. Within days, individuals previously unfamiliar with the terminology may become convinced that a civilization-ending epidemic is imminent. This month, it is hantavirus. Just turn on your TV sets and watch the number of newscasts depicting this “new illness.”





