Jets and DOE Launch Sweepstakes for School Lunch Promotion

October 22, 2009 Updated: October 23, 2009

NEW YORK—The Department of Education (DOE) kicked off a school lunch sweepstakes on Tuesday with the help of the New York Jets in a joint effort to increase the use of a reduced priced lunch program for parents that are running low on funds.

Parents who submit a form registering their children in the reduced price lunch program will be entered into a draw to win a trip for two to Miami. The trip will include tickets to the National League Pro Bowl. The Jets will be sponsoring the event that is scheduled for 2010.

The draw is a part of the DOE’s new “Free Your Mind” project which is working with different ideas to make sure that children who are able to get reduced price lunches are given the opportunity. The program will allow many children to eat lunch more regularly, and for less money.

“We want every child who is eligible to get their meals at school either for free or at a reduced price, we need to receive forms from parents to ensure that this happens. I want to thank the Jets for providing a special incentive to encourage families to participate,” said Chief Executive for School Support Services Eric Goldstein in a recent press release.

Families can sign up online as well to expedite their application. For more information about online submissions parents are encouraged to visit www.nycgov/accessnyc. The Web page has thirty five different programs including all branches of government from federal, state, and city.

“The New York Jets are committed to supporting nutrition and fitness for New York City’s students. Whether it’s through the ‘Feed Your Mind’ program or our partnership with the Public Schools Athletic League, the Jets feel exposure to nutrition and sports programs is important,” stated Dustin Keller of the New York Jets.

The Public Schools Athletic League (PSAL) program has over 30,000 students. Children involved in the program are young athletes who are both boys and girls and some of them play more than one sport. The PSAL has participation from more than two hundred high schools.

With over 860,000 lunches and breakfasts served to students a day, the Department of Education sees the opportunity for many students who are low on funds to save money on food and use their money for other expenses. Athletes could easily save money on school lunches and use them for trips and other sports related activities.

The winner of the sweepstakes will be randomly selected on December 14th. Only applications that are presented to school officials before the 25th of November are eligible for the draw. This is the fifth year in a row that the New York Jets have funded a free trip to the Pro Bowl.

“The Jets have been supportive of our students on the field and in the classroom. Their support has helped to sustain our teams and has introduced our students to a top-notch competitive athletics program,” said PSAL Director Donald Douglas.