Netflix is about to cost a little bit more.
When Netflix decided two years ago it would eventually increase the cost to watch series such as, “Orange is the New Black” and “House of Cards,” it displayed a sense of loyalty to long-time users by implementing a two year price freeze that was to expire in May 2016.
That time is nearly upon us.
Netflix has announced that subscription prices will now increase to $9.99 per month for long-time subscribers—a price new subscribers have had to pay for the last two years.
However, according to research conducted by JP Morgan 80% are oblivious to the price hike, with only about 4 percent expecting to cancel. The streaming service that boast nearly 30 million subscribers is still cheaper than competitor Hulu, but slightly more expensive than Amazon Prime.