Jackfruit Burgers: British Entrepreneurs Trying to Break Market With ‘Pulled Pork’ Fruit

A Bangladeshi fruit vendor shows a jackfruit, one of the country's summer fruits to potential customers at his roadside stall on the outskirts of Dhaka on June 4, 2008. Khan Godhuly/AFP/Getty Images

Tasting and looking like pulled pork, jackfruit has been tipped as the next big thing in the world of meat substitutes for the last couple of years.

As vegan and vegetarian options surge in popularity, now a British entrepreneur duo is trying to bring the jackfruit to the mainstream.