Former Netflix Executive Joins Warner Bros. Discovery as Global CMO of Direct-to-Consumer

Shauna Spenley will succeed Patrizio (Pato) Spagnoletto on Sep. 3. and oversee the company’s global streaming platforms including Max and Discovery+.

Shauna Spenley attends the world premiere of "Arcane" at Riot Games in Los Angeles on Nov. 6, 2021. Jerod Harris/Getty Images for Riot Games

Warner Bros. Discovery (WBD) has tapped a new head of marketing, in an effort to propel its subscription growth across its streaming platforms.

On Aug. 27, the company announced Shauna Spenley will be joining as global chief marketing officer of direct-to-consumer, taking over for Patrizio (Pato) Spagnoletto on Sep. 3.