Twitter owner Elon Musk on Thursday announced, and then rolled out, a feature on the social media platform that allows users to see how many people viewed a post.
“Twitter is rolling out View Count, so you can see how many times a tweet has been seen! This is normal for video. Shows how much more alive Twitter is than it may seem, as over 90% of Twitter users read, but don’t tweet, reply or like, as those are public actions,” Musk wrote. Hours after his post, users reported seeing the feature.