Upon approaching a certain section of Costco, a delicious aroma draws you closer to the source. A flock of people wait patiently, watching the rows of golden-brown birds rotating on the grill. A whole, fully cooked rotisserie chicken for a glorious price of $4.99 is too tempting not to buy.
Everyday, people walk away with their carefully picked, plump trophies without thinking about how the wholesale giant maintains that low price.
