Lorie Smith left the corporate world in 2012 to form her own website design firm, 303 Creative, which soon flourished. But in 2016, she was asked to create a design conveying a same-sex marriage message that violated her deeply held Christian faith.
Smith declined to do so, and when it became clear that a Colorado public accommodation law would be used to force her to create messages that she and other Coloradans didn’t support, or else face harsh penalties, she decided she had to challenge the statute.