Controversial Colin Kaepernick to Donate All Proceeds From Top-Selling Jersey Sales

By Chika Dunu
Chika Dunu
Chika Dunu
September 7, 2016 Updated: September 7, 2016

The red, home team San Francisco 49ers jersey bearing Colin Kaepernick’s name is flying off the shelves, becoming the league’s top-selling jersey, according to

The boost of merchandise sales dethroned Dallas Cowboys rookie Ezekiel Elliott from the No. 1 spot, who has been on top for most of the season. Kaepernick thanked fans for the outpouring support as he continued his theme of racial equality in an Instagram post.

“I want to thank everyone who has shown me love and support, it truly means a lot! I wasn’t expecting my jersey sales to jump to number one because of this, but it shows the people’s belief that we can achieve justice and equality for ALL!” Kaepernick wrote besides a collage of fans sporting his No. 7 jersey. 

“The only way I can repay you for the support is to return the favor by donating all the proceeds I receive from my jersey sales back into the communities! I believe in the people, and WE can be the change!”

It is unknown how much athletes earn from jersey sales. 

This is the second donation Kaepernick intends to make to the communities, although it has not yet been said which communities he will donate to. After San Francisco’s victory against the San Diego Chargers on Sept. 1, Kaepernick stated he would donate $1 million of his $11.9 salary to community outreach organizations.

“I’ve been very blessed to be in this position and to be able to make the kind of money that I do and I have to help these people,” Kaepernick told reporters after the game. “I have to help these communities. It’s not right that they’re not put in the position to succeed or given those opportunities to success.”

The controversy surrounding Kaepernick for continuously refusing to stand during the national anthem has also drawn ire from fans, with some publicly burning his jersey. 

His decision has been met with mixed reactions from of his NFL peers. Several of Kaepernick’s NFL peers—including teammate Eric Reid—have rallied around the embattled athlete, while NFL Commissioner Roger Goodell said he opposed Kaepernick’s actions.

”I don’t necessarily agree with what he is doing,” Goodell said in an interview with the Associated Press on Sept. 7. “I support our players when they want to see change in society, and we don’t live in a perfect society. On the other hand, we believe very strongly in patriotism in the NFL.”

He continued, “I think it’s important to have respect for our country, for our flag, for the people who make our country better; for law enforcement; and for our military who are out fighting for our freedoms and our ideals.” 

Santa Clara police officers threatened to boycott policing home games unless the team reprimanded Kaepernick for his behavior, while President Obama said the quarterback was “exercising his constitutional right” not to stand. 

The 49ers season home opener kicks off on Sept. 12 against the St. Louis Rams, with Kaepernick vowing to continue to sit.