Russian goods on Chinese e-commerce platforms have recently been sold out after a flurry of buying by Chinese netizens, so much so that a Russian delegate personally came forward to call on them to consume rationally. Analysts believe that this approach will not help the economy of Russia amid Western sanctions.
Recently, many Chinese netizens went to the “Russia National Pavilion,” the only e-commerce platform authorized by the Russian Embassy in China, and emptied the store of various snacks and teas. Popular products were even displayed as “pre-sale products,” and the number of “fans” in the store skyrocketed, increasing by more than 200,000 people on March 2 alone.