Jiayuan, China’s largest internet dating website, has recently come under public scrutiny for seriously violating the privacy of its members.
Multiple reports by The Paper, a state-run digital newspaper based in Shanghai, that started on Dec. 7, revealed that Jiayuan can “target precisely” its 220 million registered members. Jiayuan allows its sales staff to view members’ personal information through its back office and then conducts mass telemarketing calls and messages based on members’ preferences to lure them into buying expensive product packages from the company, The Paper said on Dec. 13.