Zheng Yuanjie, a household Chinese writer known as the “fairy tale king,” announced the cessation of his 36-year-serialized exclusive magazine from Jan. 1 in order to take time out to deal with copyright lawsuits against the misappropriation and infringement of his fairy tale character images.
On Dec. 15, 2021, Zheng announced on Weibo, China’s Twitter, a halt to his journal “Fairy Tale King,” which was founded in 1985, with an attached letter saying he would have to suspend his creative work to direct all his efforts on defending his copyrights despite 32 years of unsuccessful lawsuits against three trademarks that he claims have plagiarized his creative images—Pipilu, a bad study but brave and honest boy, was registered as a trademark for selling pork skin meat, while Fairy Tale King as well as Shuke, a mouse capable of piloting a helicopter, were used for selling children’s clothes and underwear respectively.