PASADENA, Calif.—Crowds of butter coffee-lovers filled the Pasadena Convention Center at the fourth annual Bulletproof Biohacking Conference over the weekend, trying out new technology and supplements in search of more energy and better health.
The conference from September 23-25 was hosted by Bulletproof CEO Dave Asprey, who is becoming well-known as the creator of Bulletproof coffee—a blend of so-called “upgraded” coffee, grass-fed butter, and MCT (medium chain triglyceride) oil—which he claims can provide long-lasting, non-jittery energy, eliminate cravings and boost fat burning.
“Bulletproof” is named as such because Mr. Asprey says it’s how his coffee and other products make you feel.
