What a Logo Really Says About a Brand

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8/26/2021|Updated: 8/26/2021

By Zaheer Dodhia

Logos are big talkers. I love weighing in on the logo design process for my ventures, because my logo is how I’m going to introduce myself to my audience, and I want to make sure that the right message is being sent.

But “the right message” is really just one aspect of what a great logo should communicate.

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