Small GameStop Investors Aren’t Giving Up as Price Slips Below $100

Small GameStop Investors Aren’t Giving Up as Price Slips Below $100
A GameStop store in Brooklyn in New York City on Jan. 28, 2021. Spencer Platt/Getty Images
Petr Svab
Updated:

While the price of video game retailer GameStop has slumped this week, many of the small investors who have rushed the stock are still holding, and some are buying more.

The company’s efforts to reinvent its struggling business model remain laden with uncertainty, but investors have flocked to it in hopes that hedge funds that borrowed and “shorted” large quantities of the stock will be forced to buy the stock back, thus sending its price sky-high.

Petr Svab
Petr Svab
reporter
Petr Svab is a reporter covering New York. Previously, he covered national topics including politics, economy, education, and law enforcement.
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