Apple has lost the spot of number-one global phone manufacturer to Samsung, with the U.S. tech firm lagging behind in shipments and market share to the Korean brand.
“Global smartphone shipments increased 7.8 percent year over year, to 289.4 million units in the first quarter of 2024,” according to an April 15 press release from the International Data Corporation (IDC). Samsung emerged as the top phone manufacturer in the first quarter, with shipments of 60.1 million units, down from 60.5 million last year. Apple came in second with 50.1 million units in shipments, down from 55.4 million. “While Apple managed to capture the top spot at the end of 2023, Samsung successfully reasserted itself as the leading smartphone provider in the first quarter,” said Ryan Reith, group vice president with IDC’s Worldwide Mobility and Consumer Device Trackers.
