Economy

Retailers Scale Back Savings, Sending Shoppers to Discount Stores

Retailers Scale Back Savings, Sending Shoppers to Discount Stores
A woman carries Nike shopping bags at the Citadel Outlet mall in Commerce, Calif., on Dec. 3, 2020. Lucy Nicholson/Reuters
Andrew Moran
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This holiday season, retailers have curbed their deep discounts, prompting consumers to visit discount stores amid surging inflation.

Black Friday and Cyber Monday sales were considered disappointing by market analysts. It turns out that promotional emails, flashy advertising materials, and the buzz over seasonal shopping were not enough to allure consumers this year.

Andrew Moran
Andrew Moran
Author
Andrew Moran has been writing about business, economics, and finance for more than a decade. He is the author of "The War on Cash."
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