Nikola Takes On Tesla For Future of Trucks & Pick-Ups

Nikola Takes On Tesla For Future of Trucks & Pick-Ups
The Nikola Badger Nikola Motors
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Hydrogen fuel-cell truck manufacturer Nikola Corp. is currently selecting a suitable partner to produce its Badger pickup truck, a product the company claims will be a direct competitor for Ford’s legendary F150—which is both Ford’s and America’s best-selling vehicle. Customers can place their orders for the Badger on June 29.
Named for Serbian-American inventor and electrical engineer Nikola Tesla, Nikola the company debuted on the Nasdaq stock exchange on June 4, with its shares skyrocketing in value in the days that followed. From an opening share price of $37.55 two weeks ago, the stock was hovering at just under $66 in Thursday trading, giving the company a market capitalization of $23.8 billion—just shy of that of Ford Motor Company.