Strong international sales helped athletic apparel maker Lululemon deliver another solid quarter, making up for persistent weakness in the U.S. market amid growing economic uncertainty and competition. Meanwhile, the company gave conservative sales guidance for the new fiscal year, disappointing Wall Street, which sent its shares sharply lower during morning trading on March 28.
Lululemon’s International Sales Rise as US Growth Slows Amid Consumer Uncertainty, Competition

The Lululemon logo on a Lululemon store in Pittsburgh, Pa., on June 3, 2024. Gene J. Puskar/AP Photo
Panos Mourdoukoutas is a professor of economics at Long Island University in New York City. He also teaches security analysis at Columbia University. He’s been published in professional journals and magazines, including Forbes, Investopedia, Barron's, IBT, and Journal of Financial Research. He’s also the author of many books, including “Business Strategy in a Semiglobal Economy” and “China's Challenge.”
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