By Frank Wazeter
Fundamentally a website is your most powerful tool because it’s capable of evolving as your business grows and because it’s a tireless worker. Nobody on the planet can work harder than a website because a website is available 365 days a year, 24/7. It doesn’t need to sleep, never gets sick, and won’t burn out or require time off.Yet, the website is the biggest missed opportunity for most businesses because the vast majority of the time they simply don’t work. When someone says their website “doesn’t do anything,” it pretty much comes down to one thing: sales.