Facebook, Instagram to Reveal More on How Ads Target Users

Facebook, Instagram to Reveal More on How Ads Target Users
The mobile phone apps for Facebook (L), Instagram (C) and WhatsApp on a device in New York. Richard Drew/AP Photo
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WASHINGTON—Facebook parent Meta said it will start publicly providing more details about how advertisers target people with political ads just months ahead of the U.S. midterm elections.

The announcement follows years of criticism that the social media platforms withhold too much information about how campaigns, special interest groups and politicians use the platform to target small pockets of people with polarizing, divisive or misleading messages.