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‘Depraved Desperation’: Bud Light’s Latest Promotion Gets Ripped on YouTube

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‘Depraved Desperation’: Bud Light’s Latest Promotion Gets Ripped on YouTube
Cans of Bud Light sit in a cooler in Baltimore, Md., on June 30, 2023. Rob Carr/Getty Images
Naveen Athrappully
By Naveen Athrappully
7/5/2023Updated: 7/5/2023
0:00

Bud Light’s latest ad is getting slammed online as the beer brand keeps garnering angry comments and a huge number of dislikes, with the company facing ire from both sides of the social aisle.

Released on the weekend of July 4, the latest ad, “Backyard Grunts with Travis Kelce,” features Kansas City Chiefs star Travis Kelce with a group of men grunting as they crack open a can of Bud Light. On YouTube, it has gotten 2,187 comments, 256 likes and over 11,000 dislikes. Some of the comments on the ad are quite scathing. “So you went from a man pretending to be a little girl to now showing manly grunting people … to swing it the other way? You gotta lock your marketing team in a room with rabid dogs and toss the key,” said one user.

Naveen Athrappully
Naveen Athrappully
Author
Naveen Athrappully is a news reporter covering business and world events at The Epoch Times.
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