Bumble Announces 240 Layoffs in $40 Million Cost-Saving Move

Dating app’s reorganization follows leadership shake-up and continued stock market struggles.
Bumble Announces 240 Layoffs in $40 Million Cost-Saving Move
The dating app Bumble as seen on Feb. 26, 2020. Eric Baradat/AFP via Getty Images
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Online dating company Bumble has announced that it will lay off about 30 percent of its global workforce.

The Austin, Texas, company published a filing with the Securities and Exchange Commission on Wednesday that stated its board of directors had approved reducing its global workforce by 240 employees.

The filing said the move will cut costs by as much as $40 million annually.

The move was part of an ongoing mission to realign the company’s operating structure “to optimize execution on its strategic priorities,” the filing said.

Cost savings from reduced headcount, it said, will be reinvested in the company’s technology and its main product, the eponymous dating app aimed at women.

“These decisions were not made lightly, and we are deeply grateful for the contributions of every employee impacted,” Bumble said in a statement. “We’re focused on moving forward in a way that strengthens our core business and positions us for future growth.”

Bumble said in its filing that it will incur between $13 million and $18 million in layoff-related charges, including severance costs, primarily in the third and fourth quarters of 2025. The company hasn’t specified when the cuts would occur or which roles would be eliminated. However, the filing suggests the process would stretch later into the year.

Back to ‘Start-Up Mentality’

In an apparent internal message attached to the filing, Bumble CEO Whitney Wolfe Herd told her employees that the company, as well as the online dating industry itself, is at “an inflection point.”

“We need to take decisive action to restructure to build a company that’s resilient, intentional, and ready for the next decade,” Wolfe Herd said in the message. “We’ve reset our strategy, and are going back to a start-up mentality.”

Investors reacted positively to the news, sending the company’s stock price as high as $6.63 a share during Wednesday’s trading. The price closed at $6.52 a share, about 25 percent higher than Tuesday’s closing price of $5.21 a share.

However, Bumble’s performance, as measured by its stock price, has been poor in 2025. The price has fallen more than 19 percent since the beginning of the year. That was part of a larger bear trend that began after the stock was listed at $76 a share in February 2021.

In its latest earnings report, Bumble reported quarterly net earnings—or profits—of $19.8 million during the first three months of 2025. That was a sharp decline from a $33.8 million profit in the same quarter of the previous year.

The first-quarter earnings release also indicated that the company’s quarterly revenue had sagged to $247 million from $267 million.

Nevertheless, the company has lost money in each of the last three years.

In 2024, according to the company’s annual earnings statement, Bumble lost $768.4 million. This was a drastic decline from losing $1.8 million in 2023 and $79.7 million in 2022.

So far in 2025, the company has focused on reorganizing its leadership. In March, the company recalled Wolfe Herd, who founded the company in 2014, as its CEO. She replaced Lidiane Jones, who, according to Bumble, resigned for personal reasons.

Also in March, it brought a new interim CFO to replace the previous executive who had resigned. Three new C-suite executives were announced in May.

Representatives of Bumble did not immediately respond to a request for comment from The Epoch Times.

The Associated Press contributed to this report