By Parul Agrawal
It’s been a long time coming. You’ve spent months planning, writing, and editing your book to perfection. You’ve sent it off to the printer with bated breath in anticipation of being published. And now you’re probably wondering what next? Launching a book can be stressful and scary. Especially if you haven’t done it before, or haven’t seen anyone else do it. There are so many things to think about when launching a new book. And then the question becomes: How do I keep that momentum going? How do I make sure my audience is engaged with me for months after the launch?The good news is that there are a few things you can do to keep the momentum going after your launch. Below, I’ve highlighted what some of these strategies might be and why they work. You may have come up with other ideas as well! There’s no one strategy for success—go ahead and experiment until you find what works best. Here’s what we recommend in order to keep your book business growing post-launch.