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Bud Light Sales Crash Deepens Amid Boycott Over Pro-Trans Campaign

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Bud Light Sales Crash Deepens Amid Boycott Over Pro-Trans Campaign
Bud Light beer cans sit on a table in right field during the Baltimore Orioles and Toronto Blue Jays game at Oriole Park at Camden Yards in Baltimore, Md., on Sept. 19, 2019. Rob Carr/Getty Images
Tom Ozimek
By Tom Ozimek
5/2/2023Updated: 5/2/2023
0:00

The crash in retail sales of Bud Light has deepened amid conservative calls for a boycott following the brand’s partnership with transgender influencer Dylan Mulvaney, according to a beer industry report.

Tracking data on Bud Light sold in places like supermarkets and liquor stores (off-premise sales volumes outside of restaurants and bars) fell by an annualized 26.1 percent in the week ended April 22, according to Beer Business Daily.
Tom Ozimek
Tom Ozimek
Reporter
Tom Ozimek is a senior reporter for The Epoch Times. He has a broad background in journalism, deposit insurance, marketing and communications, and adult education.
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