The CEO of Essendon Football Club in Melbourne has been forced to defend a decision to review the team’s decades-old logo, a fighter jet, saying the contentious move is only part of a “research project.”
The “Bomber” nickname was adopted in the 1940s due to the proximity of the team’s home base to the Essendon Airport. The current logo was introduced in 1998, making it the second oldest logo in the Australian Football League.
