During the 2018 Canadian International Autoshow (CIAS) in February, BMW were front and centre to unveil three new products. Two are actual production models and the third, a concept, but one step closer to making it into showrooms in the very near future.
We met up with three key members of the BMW team to chat about each unveiling: Matthew Wilson, national manager, product planning, BMW—for the BMW M4 CS; Kevin Marcotte, national manager, BMW i—for the BMW i8 Roadster; and, Debra Roushorne, MINI product planning manager—for the not-quite-ready-for-primetime MINI Electric Concept.