Bitelabs ‘Eat Celebrity Meat’ From Kanye West: Founder ‘100 Percent Serious’

March 3, 2014 Updated: July 18, 2015

The founder of a website called BiteLabs–which claims it will make lab-grown celebrity sausages apparently is “100 percent serious,” according to a report.

“BiteLabs grows meat from celebrity tissue samples and uses it to make artisanal salami,” the website claims.

It said it will grow meat from tissue samples from James Franco, Kanye West, Jennifer Lawrence, and Ellen DeGeneres–all cloned.

The purveyor of the website–known only as “Kevin”–sent an e-mail to Vice, saying that “in terms of hard info, we are a recently formed startup that is trying to get off the ground to provoke a dialogue around what we see as an emerging market space.”

“On the subject of seriousness – we’re not sure what the market is for celebrity meat. We’re in startup mode at the moment though – our first goal is to connect with our user-base and find celebrities interested in participating. BiteLabs is 100% serious in prompting widespread discussion about bioethics, lab-grown meats, and celebrity culture – this is very important to us. Making celebrity meat a reality from there will all depend on our ability to build a user-base,” his e-mail reads.

“We also think that prompting the cultural discussion around lab-grown meats and popular culture will acclimate people to the field. We’re treating it as a cultural precursor for when our product eventually hits production.”

A number of media entities have already said that the website probably isn’t for real. Some outlets noted that the whole thing was set up to raise awareness about animals being raised in factory farms for meat production.