Biden Campaign Announces $280 Million Ad Buy Through Fall

Biden Campaign Announces $280 Million Ad Buy Through Fall
Presumptive Democratic presidential nominee former Vice President Joe Biden delivers a speech at the William Hicks Anderson Community Center, in Wilmington, Del., on July 28, 2020. Mark Makela/Getty Images
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WASHINGTON—Joe Biden’s Democratic presidential campaign is reserving $280 million in digital and television ads through the fall, nearly twice the amount President Donald Trump’s team has reserved.

The Biden campaign announced in a Wednesday memo it’s reserving $220 million in television airtime and $60 million in digital ads, in contrast to the $147 million the Trump campaign has reserved, according to a review of Kantar/CMAG data by The Associated Press. Both campaigns can add to or subtract from their reservations at any time.