Where Will Netflix Pour Its Billions of Programming Budget?

Where Will Netflix Pour Its Billions of Programming Budget?
Netflix Chief Content Officer Ted Sarandos seen at Netflix 2016 Winter TCA on Sunday, January 17, 2016, in Pasadena, CA. Eric Charbonneau/Invision for Netflix/AP Images
The Associated Press
Updated:

PASADENA, Calif.—Netflix says it will make a special effort to produce programming for children and families, with the streaming service offering 20 new programs in the category this year led by the Feb. 26 premiere of the “Fuller House” remake.

Ted Sarandos, Netflix chief content officer, said Sunday that there’s not enough of this programming on traditional TV right now. The emphasis also coincides with Netflix’s broadening subscriber base — it’s more than 19-year-old boys clicking onto the service now.