New research with hockey fans reveals how our emotional state can affect our perception of taste: winning made less-appealing food taste better, but losing made it seem even worse.
“We determined how emotions arising from the outcome of college hockey games influenced the perception of sweet, salty, bitter, sour and umami (savory) taste, … in addition to hedonic (liking and disliking) responses to real foods,” says Robin Dando, assistant professor of food science in the Cornell University College of Agriculture and Life Sciences.
