Palcohol: Revolutionary Product or Public Menace?

The approval of powdered alcohol in the U.S. has some worried the controversial product could come to Canada.
Palcohol: Revolutionary Product or Public Menace?
Health Canada is mum on whether it will consider approving Palcohol, a controversial powdered alcohol that is expected to hit store shelves in the U.S. this summer. shakzu/Thinkstock
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The recent approval of Palcohol—a powdered alcohol that comes in packets—south of the border has some worried that the controversial product could find its way into Canada.

A single 1-ounce packet of Palcohol, when mixed with water or any liquid, has comparable alcohol content to a standard drink. The powder comes in four varieties such as vodka, rum, and specialty cocktails, and could be in some U.S. stores as soon as this summer.

But Palcohol’s approval by the U.S. Alcohol and Tobacco Trade Bureau sparked a backlash from some lawmakers, parents, bar owners, and responsible drinking advocates, and several states have moved to ban it. One U.S. senator dubbed it “the Kool-Aid of teenage binge-drinking.”

Critics say Palcohol could be prone to abuse in public spaces and by minors.