Nokia Boss Optimistic Despite Economic Crisis

Nokia is the world’s number one manufacturer of mobile devices, but the economic crisis has reduced sales.
Nokia Boss Optimistic Despite Economic Crisis
A Nokia N97 mobile computer is displayed at the 2009 International Consumer Electronics Show at the Las Vegas Convention Center January 8, 2009 in Las Vegas, Nevada. Ethan Miller/Getty Images
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<a href="https://www.theepochtimes.com/assets/uploads/2015/07/nofone72962129_medium.jpg"><img src="https://www.theepochtimes.com/assets/uploads/2015/07/nofone72962129_medium.jpg" alt="The Nokia N95 camera phone features integrated GPS, a five-megapixel camera, 30 frames per second video capture, an MP3 player, and internet radio and e-mail capabilities. (Ethan Miller/Getty Images)" title="The Nokia N95 camera phone features integrated GPS, a five-megapixel camera, 30 frames per second video capture, an MP3 player, and internet radio and e-mail capabilities. (Ethan Miller/Getty Images)" width="320" class="size-medium wp-image-86068"/></a>
The Nokia N95 camera phone features integrated GPS, a five-megapixel camera, 30 frames per second video capture, an MP3 player, and internet radio and e-mail capabilities. (Ethan Miller/Getty Images)
Nokia is the world’s number one manufacturer of mobile devices by market share. However, the international economic crisis has reduced sales of telephones, and cost-cutting measures are in the works.

This January, Nokia estimated that sales of mobile telephones in the coming year would decline by ten per cent from last year. This means a reduction in sales equal to 100 million handsets. According to a February press release, in Finland Nokia plans to close one site and concentrate its mobile devices research and development unit at sites in just four Finnish cities.

Approximately 320 white collar workers at the R&D site will also be laid off and the site will be closed by the end of 2009.

In addition, some factory workers will be laid off. The temporary lay-offs will affect about 20-30 per cent of employees, but production will not be interrupted. All these measures are made to adjust production to market demand and safeguard future competitiveness, the news release said.

As expected, the company aims to cut operation costs by 700 million Euros by the end of next year. The greatest number of jobs will be lost in the United States and Britain as Nokia is planning to cut 1,000 jobs in countries outside of Finland, mainly in its marketing and strategy unit.

These plans will affect 1700 jobs globally in R&D, according to the Finnish newspaper, Helsinging Sanomat.

Marja-Leena Koivuluoto
Marja-Leena Koivuluoto
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